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<br /> Center for Advanced Deiign
<br /> 601 Main St, NW
<br /> 8kRver MN 56330
<br /> C -D (612)24S-9694
<br /> 9 July 2013
<br /> City'f Elk River
<br /> 13065 Orono Parkway
<br /> Elk River,MN 55330
<br /> RE:Proposed Skm'Granite Shores Freestanding Sign
<br /> ro Whom n May Concern,
<br /> Granite Shores is proposing uo construct nnelectronic message board sign|n front v|their building located-it a33 Main Street,
<br /> Elk River MN, This sign will be utilized to advertise available space in the building,as well as businesses(within Granite Shores).
<br /> In addition,Mr.Soderberg,owner of the Granite Shares property,is offering to utilize the sign(up to 20%of the time)to
<br /> advertise community events downtown,including,but not limited to,Thursday concerts in River's Edge Commons,all Elk River
<br /> Parks&Recreation events(Chalk-lt-Up,Kid5tock,Movies in the Park),Farmer's Market., Elk River Area Arts Alliance events,
<br /> Reading Frenzy events,Downtown River's Edge Sidewalk,Sales,Trick-or-Treat and Santa In the Park and McCoys Annual St.
<br /> Patrick's Day Sk for c4ER.
<br /> The City of Elk River has alroady invested a considerable amount of time and money into downtown Elk River which Inclu de,but
<br /> are not limited to the following:,numerous TIF districts,reinvestment through Microloans(Nicole's Solon,Daddy-Cis,Blue Egg
<br /> Bakery,Waterfall Salon,0ue Main Eatery,Diamond City Dread,Sweet P's Candies m Ice Cream,Nicole's Salon Pompeii Pizzeria,
<br /> atc.),River's Edge Commons Park and recently Main-Street Parking Plaza(includes acquisition/deniolition of two buildings,and
<br /> construction n/new parking lot).
<br /> Not only has there been extensive public and private investment,bUtCity Staff,outside consultants and businesses and
<br /> downtown Elk river businesses have spent considerable firne to ensure downtown ElkRiver thrives,Recent city studies have
<br /> concluded that with recentand future changes to US HWY 10/169,the downtown is in need of new ways to draw people to the
<br /> core of downtown Elk River through festivals,events,existing and new businesses.
<br /> The proposed sign will assist in drawing people into downtown Elk River to patronize local business es,and support community
<br /> ,,wny,
<br /> This letter indicates my/our FULL support for this project. Denying this sign/u going against all the ti,nr and money the City has
<br /> invested thus far into the downtown and various community plans throughout the years. x also gives the impression the City
<br /> does riot support local business and has a negative impact on any pro-business atmosphere the City is trying to achieve,
<br /> Thank you for your time,
<br /> Sincerely,
<br /> Marc McCauley
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