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12/03/2012 <br /> II. Rehabilitation and <br /> Redevelopment cont'd <br /> RESIDENTIAL STRATEGIES <br /> • Maintain listing of vacant/foreclosed properties <br /> • Utilize Comprehensive Housing Market Study recommendations to <br /> address housing gaps <br /> • Proactively review neighborhoods annually to ensure all home are <br /> properly maintained through the code enforcement process <br /> • Seek out and promote available programs to improve existing <br /> housing stock and incentivize homeownership <br /> • Research the potential to create internal program(s)to improve <br /> existing housing stock and incentivize homeownership <br /> • Provide educational opportunities regarding foreclosure prevention <br /> and housing assistance programs <br /> III. Community Brand <br /> Utilize community brand strategies to effect <br /> necessary changes to strengthen and <br /> enhance community image <br /> STRATEGIES <br /> • Continue to implement and enhance marketing plan that reflects the <br /> Powered by Nature brand, identifies desired target market(s), and <br /> complements other local efforts to promote the community <br /> internally and externally <br /> • Maintain existing and build new community support for the Powered <br /> by Nature brand <br /> • Establish benchmarks for performance measurement <br /> 5 <br />