7. EDSR 10-08-2012 - Laserfiche WebLink

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Economic Development Division - 2013 Available Land Marketing Work Plan Month Event/Project Purpose or Target Cost Budget line *Available Land initiatives are in BOLD January Order expo promo items Inform residents and visitors about brand,city programs and 3,500 Promo Items land EDAM winter conference Market land,incentive programs to developers 300 Sponsorship Ehlers conference Market land,incentive programs to developers 300 Sponsorship Direct mail to realtors,developers, Inform realtors, developers, and site selectors of EDA 3,000 Direct Mail site selectors available property and incentives Manufacturers meet and greet Connect manufactures with information about the city,and 100 Special Event build relationships with manufacturers Explore Minnesota Travel Guide Market brand and community amenities to tourists 1,500 Marketing Brand Plan advertising Explore Minnesota Biking Guide Market brand and community amenities to tourists 1,500 Marketing Brand Plan Advertising February Shiver Elk River Promote brand to residents 500 Sponsorships Energy City Business of the Year Promote city programs to other businesses 500 Special Events Downtown business brochure design Market downtown businesses to residents and visitors 2,500 I-IRA Budget-Downtown and print Marketing Order window clings for brand Promote brand to residents,businesses and visitors 4,000 Promo Items mailing and Chamber newsletter Order giveaway for Business Expo Promote brand,and city programs to residents and visitors 100 Promo Items Chamber Directory Promote brand,and city programs to residents and visitors 200 Advertising POWERED B1 *All marketing items will reflect the brand and its guidelines I' huhjPEI