HRSR INFORMATION 12-12-2011 - Laserfiche WebLink

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Staff obtained quotes and is working with the appraiser to complete the appraisals. These appraisals take roughly 3-4 weeks to complete. Staff will bring this information back to the EDA for discussion at a later date. Social Media Evaluation Staff is working to review, evaluate, coordinate and benchmark city social media presences. This process begins by critically analyzing social media presences to determine audience, voice and consistency. Following the analysis is development of a plan to optimize social media presence by targeting each voice at its audience and maintaining a consistent presence through message automation. Finally, staff is setting benchmarks fox each social media presence and measuring success accordingly. This evaluation is anticipated to be complete early 2012. Ta Law Earlier this year, a brewer taproom license (otherwise known as the "Surly Bill" and "Minnesota Pint Law" (Subd. 6, Section 340A.101) was approved by the MN Legislature. Included in the annual omnibus liquor bill (HF 1326), this gives production breweries such as Surly, Schell's, Summit, etc. the opportunity to sell pints of beer at their brewery. Staff has prepared a draft taproom ordinance fox Council consideration at a future meeting. Business Subsidy Reporting In 2009, the Bank of Elk River was granted an extension to achieve their job and wage goals as outlined in their Tax Abatement and Business Subsidy agreement which was approved in 2007 for the renovation and expansion of their downtown location, extending their deadline to September of 2011. In October, The Bank requested an additional two-year extension which was approved by the City Council, extending their job creation and wage goal deadline date to September of 2013. Staff continues to complete the mandatory annual reporting to the state fox other tax abatement and business subsidy agreements. Northstar Commuter Rail Staff continues to attend the Northstar Commuter Rail marketing meetings to promote ridership. Staff utilizes our city website and social media to promote the train service. In addition, Uo-'To cards (discounted train tickets) axe available at City Hall for purchase. The US Deparnnent of Housing and Urban Development received a giant to execute a market analysis study along the Northstar Carxidox. Staff has met with consultants and will continue working with them to provide community information, plans and resources. An open house revealing the results is anticipated to be held mid-2012. Foreclosure Initiatives The strategies to address foreclosures in Elk River axe 3-fold - 1) Prevention 2) Preserve & Secure and 3) Recovery. To address this issue, staff applied fox and received the Neighborhoods Stabilization Program grant to provide applicants with down payment assistance. A total of 13 households were provided down payment assistance ranging from N:Allepaamen[sVCommunrt~• Dcvelopmrn[Aliconomk Dcvdopmrn[AI fRA [o moveAAgcnda\Ycar2U11 VI?sccutive Dim<[o~ rcpoct 12- 1Z1Ldoc