Laserfiche WebLink
City of <br />El: <br />City of Elk River <br />Marketing and Business <br />Development Administrator <br />Position Description <br />Department/Division: Immediate Supervisor: <br />Community Development/Economic Director of Economic Development <br />Develo went <br />Pay Grade: FLSA Status: Last Updated: (date) <br />8 Exem t 12/2010 <br />Positions Supervised: <br />N/A <br />Position Summary <br />The Marketing and Business Development Administrator is responsible for City Branding and the <br />communications and marketing of Economic Development, Energy City, and Housing programs in <br />addition to assisting in the undertaking of a variety of routine and complex economic development <br />initiatives in industrial, commercial, housing and redevelopment activities. <br />Essential Functions <br />Performs Community Development marketing and communication activities. <br />A. Prepares and delivers presentations to the City Council, Boards, Commissions, the <br />public and other external groups to provide information and encourage use of <br />services. <br />B. Coordinates Energy City marketing and communications with direction from <br />Environmental Administrator. <br />C. Creates, designs, distributes and maintains marketing materials for promotion of <br />economic development, and available commercial and industrial land. <br />D. Creates marketing techniques to promote and fill business and industrial parks. <br />E. Coordinates Economic Development and Energy City event planning for business <br />development to both local and outside business audiences. <br />F. Utilizes special writing skills to distribute public information in order to create better <br />awareness of development opportunities in the City of Elk River. <br />G. Administers and develops marketing plan for Economic Development social media <br />sites to encourage and enhance civic engagement in accordance to City's <br />Communication Policy. <br />H. Creates content and maintains the Economic Development page of the City's <br />website. <br />I. Develops and maintains community contact lists. <br />Page 1 <br />