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RANKING OF 0 POINTS EQUALS: <br />• Expectations stated in the application demonstrate little understanding of or misconceptions about the <br />Main Street Approach. <br />NATIONAL TRUST'S NATIONAL MAIN STREET NETWORK MEMBERSHIP <br />• Current membership number is included in the application. <br />The physical appearance of the downtown is what makes it a unique place, different from any other. Buildings in a <br />downtown are built one at a time, and thus reflect the characteristics of many craftsmen and owners. This building <br />fabric is extremely marketable in today's world of "high-tech, high touch". The architectural environment of the <br />downtown should reflect the history of the community. <br />HISTORIC PRESERVATION ETHIC <br />• There is evidence of current historic preservation activities taking place in the central business district <br />and community. <br />• The applicant has adequately justified the boundaries of the district, taking into consideration that <br />historic preservation is an important element of the program. <br />• The application demonstrates the downtown has a concentration of historic buildings and a distinct local <br />image that can be utilized in marketing that area. <br />• Local historic preservation activities support downtown economic development, including the use of a <br />historic preservation ordinance. <br />• Applicant included multiple examples that reflect the community's awareness of preservation issues and <br />the marketability of historic commercial buildings. <br />RANKING OF 0 POINTS EQUALS: <br />• It lacks historic architectural features and demonstrates no historic preservation ethic or activity. <br />• The downtown does not have a physical appearance that is marketable. <br />• There is significant current and/or planned demolition activity. <br />A community needs an idea of where "it is" in order to chart a course for where it "should be". The raw material for a <br />downtown revitalization effort must be in place if it is to be successful. <br />KEY STATISTICS <br />• There is evidence of investment into commercial building rehabilitations and new construction in the project <br />area during the past five years. <br />• The downtown has a mixture of commercial, professional and governmental functions. <br />Minnesota Main Street Application -Selection Criteria 2010 ~ 3 ^ <br />